The tech industry is the most dynamic, progressive, and ever changing industry. When it comes to web design specifically, the fact that many people are today living on the go, means that more portable devices of different sizes and functionality are coming up therefore requiring new design software. In addition, search engines keep modifying their algorithms to enhance data security, prevent data manipulation and ensure fair competition.
These and many other changes and trends means that web designers need to be actively upgrading their knowledge and skills so that they can stay relevant and be able to meet customer demands. However, there are 5 fundamental rules of web design that have not changed and will not change, as they are the core of what web design is all about.
We take a look at 5 fundamental web design rules that every new designer must be aware of.
#1 A website must be easy to locate
You must always keep in mind that users will never visit your site, if they can’t locate it. Sounds like common sense, right? As part of web design, always have an SEO plan in place to ensure your site is easily located by internet users.
#2 A website must be legible
Many designers get caught up in the pomp and color and forget one basic principle, is this website legible? If visitors on the website have a hard time reading your content because of maybe a poor choice in font type, size and color, too much graphics, and so on. You can be guaranteed that they won’t be coming back.
#3 A website must be easy to navigate
As a rule, a user should be able to access the content they want on your site with minimal clicks. The moment a user finds it tedious and cumbersome to navigate through your site, they will ignore your content and move on to the next available website.
#4 Consistency in a website is key
As a designer, you must learn to choose. There is a tendency to want to use every tool in your arsenal to make the website stand out such different graphics, layouts, fonts and other design element. However, learn to resist this urge. Just like any other document, websites must also adhere to standard formatting rules meaning all its pages must maintain consistency in graphics, fonts, layout and any other design element.
#5 A website must be very responsive
It’s a common fact that most internet users don’t like wasting their time in unresponsive websites. This therefore means that if your website takes too much time downloading content, loading images, and so on, users will lose interest.
As you embark on the task of designing a website, ensure that your creativity and your many ideas perfectly fit into these 5 basic principles.
We welcome your thoughts, additions, comments, opinions and even divergent views on our articles.