Developers

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Blog11 410x260 - A how to guide for designing for startups

A how to guide for designing for startups

Designers will often times find themselves having to come up with design concepts for new product lines or startups. It’s therefore crucial for them to be well prepared to handle such assignments. The reality is th...
Blog10 410x260 - These are the 2 books every design student must read

These are the 2 books every design student must read

Knowledge is power, it goes without saying. Therefore, to be the best you must be willing to learn from others who have been there before you. Whereas millennial may feel as though they are better placed to understand to...
Blog9 410x260 - 4 ways to guarantee a better mobile UX design

4 ways to guarantee a better mobile UX design

We have mentioned in a couple of our previous posts that many people are now increasingly living on the go and this has therefore prompted an increase in mobile devices that allow internet users to be able to access info...
Blog8 410x260 - Top 4 web design trends to look out for in 2018

Top 4 web design trends to look out for in...

Web design is ever morphing as developers work hard towards helping their clients meet the dynamic demands of their customers. This has led to web design trends emerging year on year and each trying to outdo the previous...
Blog7 410x260 - How to use content marketing to grow your website user base

How to use content marketing to grow your website user...

A company’s website is essentially an extension of its brand. Therefore, any internet user who visits this website is a potential customer and an opportunity for this company to convert the user into an actual cust...
Blog6 410x260 - 3 things you must know about SEO

3 things you must know about SEO

As we have mentioned in some of our previous posts Search Engine Optimization is essentially the deliberate and strategic effort of creating visibility for your website in search engines in an organic way. The idea is to...
Blog5 410x260 - Developers – 4 easy tips for mobile web design

Developers – 4 easy tips for mobile web design

Today, many people live on the go. This is one of the reasons why personal computers have morphed over the years into laptops, then tablets and now into smart phones which are basically just small PCs. As devices continu...
Blog4 410x260 - 5 tips for a better understanding of web users

5 tips for a better understanding of web users

When designing a website, you are essentially taking a physical business and transferring it online. This therefore means that goods, services or information that your customers had to physically come to your store or of...
Blog3 410x260 - The 5 fundamental web design rules for new designers

The 5 fundamental web design rules for new designers

The tech industry is the most dynamic, progressive, and ever changing industry. When it comes to web design specifically, the fact that many people are today living on the go, means that more portable devices of differen...
Blog2 410x260 - Getting a grasp of Search Engine Optimization (SEO)

Getting a grasp of Search Engine Optimization (SEO)

In our previous article, we briefly mentioned the term Search Engine Optimization or SEO. Considering that SEO is a major and arguably the most important component for web developers, we have decided to expound a bit on ...

Designers

[ View All ]
A how to guide for designing for startups

A how to guide for designing for startups

Designers will often times find themselves having to come up with design concepts for new product lines or startups. It’s therefore crucial for...
These are the 2 books every design student must read

These are the 2 books every design student...

Knowledge is power, it goes without saying. Therefore, to be the best you must be willing to learn from others who have been...
4 ways to guarantee a better mobile UX design

4 ways to guarantee a better mobile UX...

We have mentioned in a couple of our previous posts that many people are now increasingly living on the go and this has...
Top 4 web design trends to look out for in 2018

Top 4 web design trends to look out...

Web design is ever morphing as developers work hard towards helping their clients meet the dynamic demands of their customers. This has led...
How to use content marketing to grow your website user base

How to use content marketing to grow your...

A company’s website is essentially an extension of its brand. Therefore, any internet user who visits this website is a potential customer and...
3 things you must know about SEO

3 things you must know about SEO

As we have mentioned in some of our previous posts Search Engine Optimization is essentially the deliberate and strategic effort of creating visibility...
Developers – 4 easy tips for mobile web design

Developers – 4 easy tips for mobile web...

Today, many people live on the go. This is one of the reasons why personal computers have morphed over the years into laptops,...
5 tips for a better understanding of web users

5 tips for a better understanding of web...

When designing a website, you are essentially taking a physical business and transferring it online. This therefore means that goods, services or information...
The 5 fundamental web design rules for new designers

The 5 fundamental web design rules for new...

The tech industry is the most dynamic, progressive, and ever changing industry. When it comes to web design specifically, the fact that many...
Getting a grasp of Search Engine Optimization (SEO)

Getting a grasp of Search Engine Optimization (SEO)

In our previous article, we briefly mentioned the term Search Engine Optimization or SEO. Considering that SEO is a major and arguably the...

Most Recent Posts


Online Gambling New Fairer And Safer Rules In Britain

Gambling commission has come to currently announced new rules to be followed by online operators so that there can be fairer and safer gambling. The new regulations published have opened consultation have the aim of ensuring that the operators can verify the age of customers together with their identity details very fast, and this will give the consumers the benefits they deserve.

Safer For Children

Till now, all online gambling businesses have about three days for carrying out the checks for age verifying. Operators are not allowed to permit the customers to withdraw any winnings until they have confirmed their ages and their stakes are returned for the underage people. However, so that children gambling risks are safe and well guarded, the newly introduced rules are for the sake of ensuring the operators are able to verify the age of customers before those customers are able to: deposit funds to their account, and to gambling using licenses either with free UK casino bonuses or bets, or their money.

Additionally, the commission insists the customer’s age need to be verified so they can access versions of free-to-play on the websites of licensees. Even if these games are not real gambling games since they don’t have prizes with them, still they are not supposed to be permitted to children for playing.

Safer And Fairer

The commission had announced in 2018 March that there are online operators who treat customers very unfair since they were requesting other extra information the moment’s customers were withdrawing their winnings. Almost 15% of these complaints were all concerning the licensees who never allowed their customers to have a free withdrawal of funds not if they have submitted their ID forms, which were not as per the rules. Introduced rules demand that remote licensees do:

  • Be able to verify the name, date of birth, and address for the customer to gamble safely.
  • Ask for all available additional information for prompt verification
  • inform the customers all identity documents among other details needed before they deposit their funds. They should also tell customers when such information is required and the methods of supplying the data into the licensee’s hands.
  • Be reasonable in the steps they take so they can be sure all customers identity information is always accurate.

These new rules will help the operators to detect criminal and prevent any harm activities since they have all the information concerning their clients. The changes will also mean all operators don’t demand extra information from their customers like submitting forms of ID before they cash out money.

These changes are also able to increase the likelihood of anyone being identified may them attempt gambling as they are self-excluded. The method equally operates to the own self-execution of the operator’s schemes together with online multi-operators self-exclusion programs, which is the Gamstop. When there is sufficient operators verification, then the customer who won’t be verified won’t be able to gamble only when they offer all correct needed details. The details can be checked against the Gamstop verified data and own self-exclusion database of the operators.

The Chief Executive of the gambling commission Neil McArthur said that the new rules could protect the children together with the vulnerability of gambling harms. It will also reduce crime risks that are related to gambling. It will make fair gambling whereby the consumers will be helped to collect their winnings where no delays are involved.

Britain’s Online Gambling is regarded as the largest market to be regulated in the world currently, and the commission is ensuring that it remains fair and safe. The current changes affect the online gambling review together with the current regulatory widespread action towards the online market. The market wil always use its powers so that consumers standards are raised.

The State’s Digital, Media, Culture and Sport Secretary, Jeremy Wright said that The essential changes mean that operators need to confirm the age of a person before gambling and not after they do gamble. There is an extra layer which is rightly added so that young people and children who want to gamble can be protected. When the age rules verification is extended to free-to-play games, then there will be a very safe online environment being created for children, which will help in shutting down possible gateways towards any harm related to gambling — the new changes of rules introduced on May 7th.

There will be plan consultation being launched shortly by gambling commission so that the expectations can be made explicit on the ways of interacting with the customers that can be experiencing harms related to gambling. It will also call for the evidence towards the usage of software about gambling blockage.

 

A how to guide for designing for startups

Blog11 - A how to guide for designing for startups

Designers will often times find themselves having to come up with design concepts for new product lines or startups. It’s therefore crucial for them to be well prepared to handle such assignments. The reality is that you may never know how big a brand will get therefore you have to put your best foot forward so that if this brand blows up like let’s say Twitter, Facebook, Uber and many others, you can proudly busk in this success.

Here are a few pointers on how you can go through this process of design for new products, from the point of ideation, to testing and validation, to development, and release, and even beyond this to enable your client achieve their business goals.

Familiarize yourself with the processes

The work of a designer is to come up with a way of tackling user problems by clearly outlining what the product that solves this problem should be and how it should look like. You should be able to illustrate this in a diagram and learn to align your thoughts with the engineers who will be responsible for the actual work. You should therefore familiarize yourself with this process commonly referred to as the “pre-building” phase, as this will ensure that the rest of the process becomes much smoother.

Learn how to collaborate and coordinate the team

You must always be aware that the process of design often involves a lot of people therefore it will require plenty of team work and cross-collaboration. As the designer, you will often find yourself having to take lead because this was your concept therefore you must ensure all the pieces fit. You therefore need to ensure that the engineers, content strategists, data scientists as well as the research partners are reading from the same script so that they can be aligned. This is the only way the process will move smoothly.

Proper documentation and knowledge sharing

It’s always important to master the art of sharing timely information, ensure you don’t communicate too early or too late. As a rule of thumb, it’s advisable to share information through email and do an in person follow up. This will ensure that communication between the team during the design process is well documented.

img5 - A how to guide for designing for startups

Always strive to deliver the best user experience

When working with startups, it’s crucial to start on a high note therefore, you must always strive to deliver to the users the best possible experience. This is part of the reasons good collaboration with the research team comes in handy because they will be best placed to give you the data on how users have been reacting to your design. The idea is to design and build an innovative product that is different from what exists in the market and provides a better customer experience.

Apply these basic principles in your process of design and you are well on your way to guiding your client in making a grand entry into the market.

We welcome your thoughts, additions, comments, opinions and even divergent views on our articles.

These are the 2 books every design student must read

Blog10 - These are the 2 books every design student must read

Knowledge is power, it goes without saying. Therefore, to be the best you must be willing to learn from others who have been there before you.

Whereas millennial may feel as though they are better placed to understand today’s tech world, it’s a huge mistake for them to discount the value brought by the people who have experienced firsthand how technology trends have morphed over the past couple of years.

We have therefore compiled a list of the 4 books we believe will be of tremendous benefit to budding designers.

How to be a Graphic Designer, Without Losing Your Soul

How to be a Graphic Designer, Without Losing Your Soul written by Adrian Shaughnessy (revised in 2010) has been tipped by many as a design bible of sorts. As a designer himself, Adrian seeks to enlighten budding designers to think about the bigger picture as he empowers them to navigate through the pitfalls and enjoy the perks of the present day design industry. His title is very deliberate as he fully understands that once students graduate and turn into professionals, many have ended up having unfulfilling careers as it just ends up being about churning out designs and growing their paychecks, in essence becoming mindless robots. Adrian challenges designers to want more, become more independent minded, and go for work that is purposeful, and will bring more career fulfilment. This is the kind of career advice that college won’t provide.

Branding: In Five and a Half Steps

Branding: In Five and a Half Steps written by Michael Johnson, who is a creative director, is essentially a design manual of sorts about the creative process. He seeks to demonstrate the value of having a balance between the brand strategy process and inspiration, as he elucidates the points of convergence and overlap between the two. He uses five examples from the story of Johnson Banks, a design mogul himself who undertook the rebrand of Mozilla and made it a public process allowing users to give the feedback and comments as the process went on. This gives readers a clear understanding of how strategy and design can be incorporated in the process of brand building. This is important information for budding designers because it will help them start thinking very early on how they can transform themselves into brands and not mere designers.

There are of course many other books which are good resource materials for budding designers but we believe these 2 will get you started as you seek to thrive in today’s design world.

We welcome your thoughts, additions, comments, opinions and even divergent views on our articles.

Sports Betting Affiliate Program – Affiliates at Tipico & Co

You can also earn money with sports betting without having to place a bet yourself. Here you can find out how this works. Website operators have the option of forwarding customers to a bookmaker via text links or banners. After registration you will receive a commission. However, the offers are sometimes very different, which is why I would like to present the best sports betting partner programs in more detail. It is always important that interested parties inform themselves exactly about the individual conditions in advance.

Which remuneration model is the best?

Depending on the bookmaker, intermediaries either receive a fixed commission (CPA) for each newly registered customer or they participate in later sales (revenue share). Which variant provides the higher income in the individual case cannot be said across-the-board. As a rule, there is a premium from 30 euros per new customer. The UK betting operator William Hill pays up to 70 euros, depending on the number of customers brokered. Alternatively, agents can also opt for a commission between 30 and 50 percent. More details about William Hill you can find in this William Hill review. More best betting sites uk u will find here.

As a rule of thumb, websites with less traffic and, in the case of smaller bookmakers, the flat-rate premium per customer is more worthwhile. Who has a high number of visitors on his side, drives against it usually with the participation in sales better.

Please note that some bookmakers have to pay attention to a so-called “negative carry over”, which affects accounts that are in the red due to the profits of the acquired customers. Commissions are not paid again until the account is balanced.

 

4 ways to guarantee a better mobile UX design

Blog9 - 4 ways to guarantee a better mobile UX design

We have mentioned in a couple of our previous posts that many people are now increasingly living on the go and this has therefore prompted an increase in mobile devices that allow internet users to be able to access information, goods and services right from their hand held devices. For designers, this means an adjustment in their approach to ensure they give these mobile users the same UX as they would find when accessing websites using their desktops.

Here are 4 ways designers can guarantee a better mobile UX as they design websites.

Make the mobile sites more interactive

Static pages are dull. Users want a platform that is fun, engaging and gives them a reason to come back. This means that content is not enough. Go a step further and incorporate fun interactive stuff like touch gestures, hover states as well as animations, among other creative graphics that create a sense of user interaction with the site. This is guaranteed to bring your mobile site to life and give a really great user experience.

It’s time to do away with the carousel

According to data from Google, most mobile users don’t engage with carousels, the numbers indicate that less than 1 per cent of users do. This makes sense because from what we have established by now regarding user behavior while on the internet is that hiding content behind sliders is a guaranteed way of ensuring your users don’t interact with your content. They will simply move on to the next thing. Ensure your content is stacked and very visible and naturally, users will scroll through it.

Fight the temptation to overdo it

The key to a good mobile user experience is keeping in mind that the user is on the go. This therefore means that as you bring a desktop experience to a mobile handset, it’s absolutely not necessary to replicate it 100 per cent. Designers may get caught up with the need to perfect their mobile web design by ensuring 100 per cent resemblance forgetting that the user only has about between 4 to 10 inches of screen space. Be sure to remove unnecessary features and just ensure the user has enough to access the information, goods or services that they need.

Don’t ignore industry best practices

As designers, it’s perfectly okay to want to be unique and innovate around hurdles others have faced. However, you must learn to take in advice from those who have been there and done it. Take time to go through reports by market leaders on what they are willing to share as the industry best practices. Most of this information is based on millions if not billions of dollars invested in R&D and will go a long way in saving you the hustle of repeating mistakes. You don’t have to follow their advice, just familiarize yourself with it and weigh the pros and cons.

We trust this is helpful information to ignite your creative juices.

We welcome your thoughts, additions, comments, opinions and even divergent views on our articles.

Top 4 web design trends to look out for in 2018

Blog8 - Top 4 web design trends to look out for in 2018

Web design is ever morphing as developers work hard towards helping their clients meet the dynamic demands of their customers. This has led to web design trends emerging year on year and each trying to outdo the previous.

Let’s take a look at 4 trends that we believe will be big in 2018.

Incorporating web animation

Web designers are of the opinion that incorporating animations in web design will be big in 2018. This is because animations have proven to be really good tools in making ideas whether complex or simple much easier to comprehend. This becomes specifically important as websites continue to compete for the attention of internet users and potential customers. So far, animations have proven to be very effective story telling tools for a number of brands therefore it will not be a surprise if other brands attempt to join this bandwagon.

Use of more inventive typography

As websites and by extension brands compete for the attention of the billions of internet users, 2018 will see brands seek to stand out by using more inventive typography. With the concept of “it’s never that serious” being embraced more and more, companies, even those considered to be in serous businesses are embracing their fun side by being open to going for more bold, big and unconventional fonts as they formulate their messaging. The idea behind inventive typography is to increase dynamism in the user experience and maintaining a top on the mind presence.

img4 - Top 4 web design trends to look out for in 2018

Employing more data storytelling

Over the years, design has been a major point of emphasis for designers. Where they have faced a challenge is in communicating complex ideas without losing the gist of the message. However, designers are now thinking outside the box and getting more creative in the way they use complex data to tell a story in a very simple and engaging way. 2018 will see AR and VR being incorporated in websites as a way of allowing users to have a more interactive and memorable experience.

Use of more playful illustrations

Brands are looking more and more at creating an identity for themselves as they seek to endear themselves more to their customers. Websites offer them an opportunity to accomplish this and this is an opportunity designers will relish in 2018. Websites are bound to have more fun and dynamic illustrations aimed at giving users a greater experience at the same time presenting these brands as fun and human thereby creating more customer loyalty.

There are of course many other trends to expect in 2018 but these 4 are the ones we feel stand out most.

We welcome your thoughts, additions, comments, opinions and even divergent views on our articles.

How to use content marketing to grow your website user base

Blog7 - How to use content marketing to grow your website user base

A company’s website is essentially an extension of its brand. Therefore, any internet user who visits this website is a potential customer and an opportunity for this company to convert the user into an actual customer. This is the reason why content marketing becomes an important part of web development and a way to increase a website’s user base and by extension a company’s customer base.

Visitors to a website in many occasions are there to get information and learn more about a company, its products and services. At these point they are usually just users not customers. In order to convert them into customers, web developers must be very deliberate and ensure the website takes these users through the stages of awareness, evaluation, and conversion, which are the basics of content marketing.

Let’s take a look at how to achieve this.

Your site must create awareness

The key to pulling users to your site is demonstrating that your site can offer a solution to their problem. The key to making this possible is first making your users aware about the existence of this problem and why it needs to be solved. This will be the first step in getting users hooked up to your site. Your website’s content therefore needs to define the problem and clearly demonstrate how your products or service can solve the problem. You can achieve this through creative YouTube videos and blog posts.

img3 - How to use content marketing to grow your website user base

Your site must allow users to evaluate their options

When offering solutions online through your website, you must always be aware that your users will want an opportunity to evaluate your solutions. This is true whether it’s a product or service you are offering. Your users will often make purchasing decisions based on the results of this evaluation that is if it was able to solve the problem it sought out to solve. This is precisely why during the process of web development, you must always consider the option of product demos through the site. Let your users get to experience the product or service in action.

Your site should be able to convert the users

At the end of the day, you want to be able to use your website to convert its users into customers. You want them to make a conscious decision to purchase the company’s product or service. It’s therefore crucial to ensure that the content you develop leads the customer to overcome any hesitation about making a purchasing decision. You could achieve this through emphasizing on the company’s warranty or return policy as well as customer testimonials.

We trust that you are on your way to developing great content to keep your users hooked to your website.

We welcome your thoughts, additions, comments, opinions and even divergent views on our articles.

3 things you must know about SEO

Blog6 - 3 things you must know about SEO

As we have mentioned in some of our previous posts Search Engine Optimization is essentially the deliberate and strategic effort of creating visibility for your website in search engines in an organic way. The idea is to creatively drive traffic, improve ranking and increase awareness of your website in search engines. SEO encompasses multiple aspects which will range from the content on your website’s pages, how your website has been designed, how beneficial its content is to the users, and how it links to other websites. Ultimately, what you want is for search engines as well as your users to easily understand your website.

To expound on this further, let’s take a look at 3 things web designers must know about SEO.

Always think about the keywords

The internet is essentially a database and as such, users will need to first query what they want through a search engine in order to get results. Therefore, as a rule in SEO, you have to get your keywords right. The content you post on your website has to be related to the keywords you use on your titles, URLs, as well as image names. The purpose for this is so that when a person is searching for information and they only type in a few key words related to the topic, the search engine will be able to link this search to your website provided you have used the key words appropriately. Caution must however be taken not to put too many keywords on your website because search engines have been programmed to treat this practice commonly referred to as “keyword-stuffing” as spam.

You must use fresh content

Fresh content on a website will always attract more traffic as users continue coming back to the website to check out the new stuff you have posted. You therefore need to regularly update new content on your website. An easy way to do this is by integrating a blog to the website and ensuring it’s very active by posting content that has a personal touch to it and offers opportunities for your readers to comment, give feedback, and even share your posts. This has a tremendous positive impact on your SEO.

social - 3 things you must know about SEO

The value of incorporating social media

When you have fresh content on your website or blog, it’s a good idea to ensure you post links on your social media platforms and also encourage your social media followers to share this links within their own networks. This increased distribution that results in the driving of traffic to your website from multiple platforms will tremendously boost your online presence and website rankings.

Incorporate these 3 practices in your SEO strategy and you can be guaranteed your website will always rank highly on search engines.

We welcome your thoughts, additions, comments, opinions and even divergent views on our articles.

Developers – 4 easy tips for mobile web design

Blog5 - Developers – 4 easy tips for mobile web design

Today, many people live on the go. This is one of the reasons why personal computers have morphed over the years into laptops, then tablets and now into smart phones which are basically just small PCs. As devices continue to get smaller, the need for developers to design websites that are adaptive to the different sizes of the mobile devices increases to enable users to access these sites from their devices while on the go.

As a budding web developer, there are simple ways you can ensure the site you are developing is adaptive to different mobile devices. Here are 4 easy tips for you.

Tip 1: Create a simple version of your website

One strategy you can use for mobile web design is creating a very simple version that can be accessed using any mobile device including the very low end smartphones. Ensure that the site contains the very basic content and information that is sufficient for visitors to the site to be able to make a decision. The information could be the company’s contact info, call to action and so on.

Tip 2: Come up with multiple versions of the website

This will only work if you have the time, resources and expertise as it will require you to design a couple of versions of the same website, with each being optimized for a different screen size and device features. Depending on the user’s device, they will then be automatically directed to the website version that suits their device. Some designers actually believe that this is the best way to go.

Tip 3: Go for content adaptation

Another option at your disposal is coming up with a single website design, then adapting it to different devices. In this case, the website’s basic structure stays the same on all the devices, however certain elements like the image sizes, videos, and so on will be adapted to the individual devices depending on what they can support.

Tip 4: Work on a high-end version of the mobile site

Many web designers tend to forget or overlook the fact that there are users who will access some of these sites from high-end mobile devices. It’s always a good idea to come up with a high-end version of the mobile site for such users. This is because high-end mobile devices such as iPhones or Droid have the capacity to handle higher resolutions and graphics therefore, it’s a good idea to enable these users to fully enjoy their mobile web experience.

These are merely suggestions and different options a designer can choose from therefore it will be a good idea to have a better understanding of what each entails and go for the one that works best for you.

We welcome your thoughts, additions, comments, opinions and even divergent views on our articles.

5 tips for a better understanding of web users

Blog4 - 5 tips for a better understanding of web users

When designing a website, you are essentially taking a physical business and transferring it online. This therefore means that goods, services or information that your customers had to physically come to your store or office to obtain, they can now easily access by themselves through your website. What this means is that you’re dealing with the same customers but just through a different platform therefore your approach should remain the same, what changes is the context.

This is a crucial detail about website users what web developers must always keep in mind as they carry out website design because it’s what will determine whether their websites will successfully appeal to users.

Here are 5 tips for a better understanding of web users.

Tip 1: Users are always looking for something useful

The same way a customer will do window shopping before stepping into a shop is the same way internet users scan through websites before deciding on whether to go through the content. Therefore, always make sure that users can see your value proposition in a glance. If they find it useful they will definitely click on it.

Tip 2: Users always appreciate quality and credibility

For your website to stand out and attract users, it has to provide quality and credible content. If the content is good and credible, many users have demonstrated that they can overlook a poor design.

img - 5 tips for a better understanding of web users

Tip 3: Users scan before they decide to read

Most web users have an idea of what they are looking for by the time they key in a search. Therefore, when your website shows up on their search, they will quickly scan through it to see whether it has the content they are looking for. Therefore, you must ensure your headings or call to action stands out so that they can be easily spotted.

Tip 4: Users are impatient

In most occasions, when a user is on your website, they are looking for information to help them make a decision. Because they have many websites to choose from, they will often want to spend as little time as possible on any given website. Therefore, as a designer, you must ensure that users can access content they want in a very short time so that they don’t skip to the next site and continue with their search there.

img2 - 5 tips for a better understanding of web users

Tip 5: Users are not known to make optimal choices

When doing internet searches, especially on a subject matter they have little knowledge about, most users will not systematically search for this information, they will simply look for the first website that will offer a reasonable option and stop their search there. Therefore, it’s important to optimize your website so that it’s among the top options that users get in the search engine.

Keep these 5 tips in mind and you are guaranteed to design a website that your users will appreciate.

We welcome your thoughts, additions, comments, opinions and even divergent views on our articles.